2018 | Design Communication
Rising Sun is a non-profit organisation providing a learning and developmental space for children with challenges, special needs and extraordinary abilities.
Their mission is “To provide a safe venue and expertise for children with special needs to develop physically and mentally, in order to grow up to their best self – through regular, individually suited support for their body and mind” The brand takes inspiration from the learning process, & how children are taught and interact, where the teachers and instructors give them the materials and tools to grow and continue developing their sensibility to the world.
The concept behind this brand gives a perspective of how the organization and children merge to work together as one team looking for the same objective to enhance their way of experiencing everyday matters in their lives.
RISING SUN 2018 ®
CREATIVE DIRECTOR: KHOLOUD SHARAFI
ART DIRECTOR: CLAUDIA RIVERA
LEAD DESIGNER: ALAA AMRA
PHOTOGRAPHY STYLE AND DIRECTION: MELISSA TREVIÑO / ARWA AL MAHALLAWI