SYNERGY HEALING CENTER

2016 | Design Communication

Synergy Healing Center is a high-end holistic facility based in Fujairah. They offer yoga classes, massages, treatments and a health cafe.By definition, Synergy is the interaction of elements that when combined produce a total effect that is greater than the sum of the individual parts. This can be seen in both nature and society. Tinkah developed a graphic language that represents this concept of ‘connected nature’. This abstraction of natural synergy has been showcased with forms and textures represented and segmented in the healing center collaterals.

 

These macro details on textures helps to create a sensation, more than just information. The organic movement of the shapes reflects the versatility and beauty of nature’s work, transmitting unforced movement and subtle change.

SYNERGY HEALING CENTER 2016®

CLIENT: SHEIKHA SHAMSEH ALSHARQI

CREATIVE DIRECTOR: KHOLOUD SHARAFI

LEAD DESIGNER: JORGE PORTILLO

PROJECT MANAGER: MAY ALMOAYED